CES 2009: down, but not out

Advance registrations at the Consumer Electronics Show were down 5-7%, but the real question, since most industry folks get in free, was how many would actually show up. Good news. Floor traffic is fine and it’s too packed to move in many places, just like regular years.

Environmentally-sensitive kelp speakers, from Panasonic
Environmentally-sensitive kelp speakers, from Panasonic

Most interesting for me from a marketing perspective were the home monitoring systems, including one from client Schlage locks. Via a low-power wireless mesh network you can lock and unlock your doors, turn lights on and off, and regulate your home entertainment system. With an extra subscription you can log on remotely and see if your kids got home on time (because each family member has their own code to unlock the front door), if you remembered to close the garage door, or preheat the oven. And because every product has to have an environmental angle this year, these systems also have energy components that can dim your lights when you leave the room or turn off the power if you forget.

A few other items of interest:

  • Finally, a flat screen TV that actually is as thin as a sheet of glass, from LG.
  • 3D televisions, complete with 3D goggles, were everywhere. My favorite was LG again, maybe because they had the best movie playing (a scary Korean animation about a kid, a robot, and a nuclear winter).
  • Minoru, The world’s first 3D webcam and Sergio iSpin, a sophisticated DJ remix station for your iPod, both not prototypes but selling right now for under $100 on Amazon.

    Minoru, the 3d webcam
    Minoru, the 3d webcam
  • Beatbot, a puffy robot containing a webcam which can be made to react to stimuli. This is used not for play but as therapy for children; they can interact with the robot directly and make it do things and the webcam can watch what they are doing and track improvements over time.

And this year’s favorite tcotchke: from Cirago, a solar powered LED keychain!